
Clothing · Mönchengladbach, Germany
“There has to be a brand whose cut never changes, right?”
Perpèt exists because Niklas Hertl kept running into the same problem as a shopper: find a basic that fits, come back a year later, and the cut has quietly changed. In 2020 he decided a brand should exist where that never happens, though it took until 2023 to find a maker in Portugal and put the first swim shorts into sampling. He is a solo-entrepreneur with a fable for the mediterranen lifestyle, which is also reflected in his brand.